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January 28, 2014

Is Bite-Sized Consulting a Taste of Things to Come?

Posted 3 years 241 days ago by Sheila Lewis

If you wanted more proof that the business landscape often changes in unexpected ways, look no further than the recent launch of Google Helpouts.

Google Helpouts lets people pay to hold a video chat with an expert. Helpouts have mainly been used, so far, for tech related training and support, and for teaching skills from cooking to playing the guitar to moving ahead with WordPress. It’s a great way for learners to get guidance from experts in manageable chunks.

But does the Helpout concept have a wider use than that? Jason Kincaid, formerly a senior tech writer at TechCrunch and now an independent consultant thinks so. Jason has started offering what he calls “bite-sized” consulting. For a fee, startup founders can book 45 minutes of Jason’s time to talk through issues and discuss strategies.  It means that Jason can potentially advise clients all over the world and in time slices that make his advice affordable for cash-strapped clients.

The question we’re asking is whether this is a viable way for consultants to expand their client lists and reach firms all over the world. Is it the beginning of a revolution in which client firms make use of consultant expertise on a pay as you go basis, taking as much or as little as they need? How might this change the traditional approaches to consulting? Clearly it’s not applicable for longer projects or those where you need consultant feet on the ground, but it’s an intriguing possibility.

What do you think? Flash in the pan or a new approach to accessing consultant expertise? Let us know in the comments.

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Categories: categoryConsulting

1 Comments


  • email:JackSoares@SBCGlobal.net
    Jack Soares 3 years 231 days ago
    "Bite-sized" consulting seems to be close to an ideal diet for rhe nonprofits that I serve. The short sessions seem to help them focus on specific issues or problems. If they don't bring an issue to the table but want to vent or just chew the fat, the time constraint helps ensure that the session won't break the bank, even if it doesn't yield actionable items.

    The tight focus and one-on-one nature of most "bite-sized" consulting tends, in my experience, to produce better results than consultant-driven strategic plans or development plans which may contain so many suggestions -- even good ones -- that the client becomes overwhelmed. The plan or report often goes on the shelf or is cherry-picked without ever being fully implemented.

    Because the conversation in the bite-sized sessions is a continuous give-and-take, there is less chance of cooking up some half-baked solution based on a misunderstanding.

    "Bite-sized" consulting has great potential to provide the client with easily digestible responses to their hunger for solutions to a wide variety of issues.

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